Amends TCA Title 47, Chapter 18.
Tennessee HB0630 amends consumer rights related to the processing of personal data by allowing consumers to designate authorized agents to opt out of the sale and targeted advertising of their personal information. The bill affects consumers and data controllers, requiring them to provide clear opt-out methods on their websites and comply with requests from both consumers and their authorized agents. Key provisions include the establishment of opt-out preference signals, requirements for consumer-friendly opt-out mechanisms, and disclosures regarding conflicts with existing privacy settings or loyalty programs.
Tennessee HB0630 amends consumer rights related to the processing of personal data by allowing consumers to designate authorized agents to opt out of the sale and targeted advertising of their personal information. The bill affects consumers and data controllers, requiring them to provide clear opt-out methods on their websites and comply with requests from both consumers and their authorized agents. Key provisions include the establishment of opt-out preference signals, requirements for consumer-friendly opt-out mechanisms, and disclosures regarding conflicts with existing privacy settings or loyalty programs.
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Clemmons, John Ray
114th General Assembly
January 31, 2025
March 12, 2025
Taken off notice for cal in s/c Banking and Consumer Affairs Subcommittee of Commerce Committee